Nirvana X Group, LLC DBA Aspen Dirtbike School (“Company,” “we,” “our,” or “us”) values your privacy and is committed to protecting your personal information. This Privacy & Cookie Policy explains how we collect, use, and share your data when you visit our website, book our services, or interact with our advertisements (including on Meta platforms such as Facebook and Instagram).

1. Information We Collect

A. Information You Provide to Us

Name, email, phone number, and emergency contact details when booking services or contacting us.
Payment and billing details (securely processed by third-party providers; we do not store card data).
Liability waivers or insurance details, if required.

B. Information Collected Automatically

Cookies & Tracking Data: We use cookies, Meta Pixel, and similar technologies for analytics and marketing.
Log Data: IP address, browser type, device information, and pages visited.

C. Information from Third Parties

Limited data from Meta and other advertising partners when you interact with our ads or social media pages.

2. How We Use Your Information

We use your information to:

Process bookings and provide services.
Communicate about your reservations, schedule changes, or promotions.
Advertising & Marketing: Run targeted ad campaigns, including remarketing via Meta Ads, as permitted by Meta’s Data Policy.
Improve our website and services.
Meet legal, insurance, and safety obligations.

3. How We Share Your Information

We do not sell your personal information. We may share it with:

Service Providers: Payment processors, booking software, and email marketing tools.
Advertising Partners: Meta, Google, and other approved platforms for marketing purposes.
Legal Compliance: When required by law or for safety reasons.

4. Your Privacy Rights

Depending on your location, you may have the right to:

Request access to, correction, or deletion of your personal data.
Opt out of marketing communications and targeted advertising.
Withdraw consent for data processing (where applicable).

To exercise these rights, contact us at [Insert Your Email Address].

5. Data Retention & Security

We retain your data only as long as necessary to provide services and comply with legal obligations. We use reasonable security measures; however, no system is completely secure.

6. Children’s Privacy

Our services are not directed to children under 13 (or 16 under GDPR). We do not knowingly collect their data without parental consent.

7. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for their privacy practices.

Cookie Policy

This section explains how we use cookies and similar technologies.

8. What Are Cookies?

Cookies are small files placed on your device to make websites function properly, improve user experience, and track website activity. We also use Meta Pixel and other tracking technologies for advertising and analytics.

9. Types of Cookies We Use

A. Essential Cookies

Required for website functionality, bookings, and security.

B. Performance & Analytics Cookies

Track website traffic and help us improve our services (e.g., Google Analytics).

C. Marketing & Advertising Cookies

Used for targeted ads and remarketing campaigns, including Meta Ads.

D. Functional Cookies

Store your preferences for a better browsing experience.

10. Managing Your Cookie Preferences

You can control cookies by:

Adjusting your browser settings to block or delete cookies.
Managing your Meta ad preferences at Meta Ad Settings.
Using opt-out tools like About Ads or Your Online Choices (EU).

Disabling cookies may affect certain website features.

11. Updates to This Policy

We may update this Privacy & Cookie Policy from time to time. Updates will be posted on this page with a revised “Last Updated” date.

12. Contact Us

For questions or privacy-related requests, contact us at:

Nirvana X Group, LLC DBA Aspen Dirtbike School

Email: info@aspendirtbikeschool.com

Address: 389 Tree Farm Drive, Carbondale CO 81623